PROMOTIONAL DOCUMENTS
knoxcounty.org
Printed materials used to inform the public about operations, programs, events, schedules, facilities and more should include the district logo. This includes brochures, newsletters, posters, flfliers, booklets, pamphlets, invitations, programs, videos and posters.
PowerPoint Presentations
All offificial presentations should be created on an approved PowerPoint template provided by Knox County Communications. Presentations should be prepared with the audience in mind, not the presenter. A PowerPoint should be a summary of key points, not a full report. The presenter is expected to expound on bullets verbally.
Helpful Tips for an Effective Presentation
• Slide headings should not be smaller than 44pt
• Slide text should not be smaller than 24pt
• Consistent fonts should be used throughout
• Each slide should contain no more than 4-6 brief bullet points (one thought per line) or no more than 40 words per slide.
• Avoid complex, hard-to-read charts by summarizing key points in text or dividing charts into larger, more legible sections.
• Use high-contrast colors for optimal visibility (avoid light colors)
• Spell check and test your slideshow before presenting
• If imbedding a video, be sure to test the video on the computer to be used during presentation.
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